SWOT Research Analysis Framework

Template 2 min
Microsoft Word Document
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Use this template to identify, document and analyze the strengths, weaknesses, opportunities and threats when researching a situation.

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SWOT analysis is a strategic planning technique that helps identify key internal and external factors to consider for decision-making and action planning. Public affairs and communication strategists should apply this tool to identify a root issue or problem, set or reaffirm attainable goals, and create a strong action plan.

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