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Reference

After a Crisis: Updating Your Social Media Strategy

Checklist

2 min

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Prepare for long-term effects and update your social media strategy with lessons learned after a crisis.

DoD Directive 5122.05

Policy & Doctrine

15 min

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Reference DoD Directive 5122.05 Assistant Secretary of Defense for Public Affairs (ASD(PA)) (August 7, 2017).

Briefing Card

Template

1 min

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Use this template to prepare a briefing card with all pertinent information for a subject matter expert (SME).

DoD Visual Information Style Guide

Policy & Doctrine

62 min

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Reference the DoD Visual Information Style Guide (28 January 2020).

DoDI 5400.13

Policy & Doctrine

15 min

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Reference DoD Instruction 5400.13 Public Affairs (PA) Operations (15 October 2008).

Follow-Up Release

Template

1 min

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Use this Word document to write a follow-up release on a crisis or incident resulting in injury and/or death.

Storytelling Preparation Worksheet

Template

1 min

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Develop an effective story that aligns with commander's intent.

Proposed Public Affairs Guidance (PPAG)

Template

1 min

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Use this template to ensure the PPAG document includes all the required information and is formatted...

Social Media Audit

Template

1 min

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Use this template to track and determine the effectiveness of your social media channels.

During a Crisis: Social Media Strategy Guidelines

Checklist

2 min

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Use this checklist when a crisis occurs to ensure you don't miss a step while executing your social media...