Browse by Subject

Strategic Thinking

Understanding Your Audience 101

Collection

5 items

---

These resources help you research and identify certain aspects of your audience for effective communication.

Community Relations as a Process

Article

6 min

---

Review how Research, Planning, Implementation and Evaluation fits into the community relations process.

Standard Operating Procedure (SOP) Template

Template

1 min

---

Easily create your own standard operating procedure with this Microsoft Word template.

How to Create Your Own SOP Document

How To

10 min

---

Follow these simple steps to author any standard operating procedure or SOP document.

Get the 411 on Information Disorder

Collection

8 items

---

These resources help you recognize and combat disinformation, misinformation and malinformation.

Spotting Disinformation Actors

Article

6 min

---

Follow these tips to assess social media accounts for bots, sock puppets and trolls spreading disinformation.

Storytelling as a Strategic Development Tactic

Article

28 min

---

Watch how the storytelling framework is a powerful tactic that can help break down and overcome challenges.

Stay Relevant With Social Media Research

Article

4 min

---

Explore how social media research can help you stay relevant in the ever-changing digital environment.

DINFOS Live: Crisis Communication

Article

38 min

---

Watch PA experts discuss tools and techniques for communicating during a crisis, disaster or emergency.

DINFOS Live: The I in RPIE: Implementation

Article

32 min

---

Watch as PA experts break down the "I" of the research, planning, implementation and evaluation process.