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SOCIAL MEDIA

Do You Know the UVP?

Knowledge Check

2 min

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Test how well you understand using Unique Value Proposition (UVP) when creating a social media identity.

What's Wrong With This Post?

Knowledge Check

5 min

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Analyze social media posts and see if you can detect what's wrong.

Choose the Right Social Media Platform

Exercise

10 min

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Practice your knowledge of social media and identify type, purpose and platform for three scenarios.

Whatever You Do, Don't Panic

Simulation

12 min

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Do you know what to do when a crisis hits? Test your skills when a hurricane is heading straight for your...

Keep Your Cool When Things Heat Up

Simulation

10 min

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Test your crisis communication skills in this simulation of an aircraft crash at an air show.

Avoid Social Media Sandtraps

Knowledge Check

10 min

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Evaluate your social media response skills now so you don't get stuck when the pressure is on.