Explore by Discipline

Visual Information

Leave Them Laughing! Humor Makes the Spot Memorable

Case Study

8 min

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Learn how MCC Mike DiMestico used comedic techniques to create a memorable spot on Operational Security.

Let Your Subjects Do the Talking

Case Study

10 min

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Study this technique of letting your subjects get the message out in an informal yet informative tone.

Choose Your Interview Location Wisely

Case Study

14 min

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Watch the 1st Combat Camera Squadron demonstrate the value of carefully choosing an interview location.

Keep Viewers Engaged with Creative Composition

Case Study

5 min

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Watch and take notes from this training reel that delivers a lot of sizzle in a short clip from Operations...

Achieving Good Lighting Outside the Studio

Case Study

5 min

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Watch an example of good lighting achieved during an interview shot outside the studio by Defense Department...

Understand the Why: Aligning the Message to Your...

Case Study

2 min

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Learn from the Army the value of applying a communication strategy to your visual product.

Repurposing Gems from the Archives

Case Study

2 min

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Watch a positive example of how some creative thinking and musical overlay helped this USMC tweet go viral.

Promote with Meaning

Case Study

2 min

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A positive example of a Marine Corps video that compels the target audience to participate in the campaign in...