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Being Direct with Commander's Intent
Watch a positive example of how a commander communicated his goals while still encouraging creativity and...
A Briefing Card That's On Point
Reviews lessons to emulate and paths to improve upon like how the Navy's Briefing Card for Hurricane Sandy's...
Connecting with Your Audience and Getting Views ...
Watch a positive example of a Marine video that incorporates humor into a commander's message with a tone that...
Keeping Up a Social Media Strategy that Works
Review lessons to emulate and paths to improve on how to have a successful social media strategy like the U.S...
Being Prepared for All Responses
Examine lessons learned from an Army tweet that shows how losing control of the narrative can lead to negative...
Posting More Isn't Always Better
Learn from West Point the value of understanding the algorithm and your audience to drive a Facebook strategy.
Solving the Commander's Intent On the Spot
Review the creative and effective solution to a commander's intent challenge at F. E. Warren Air Force Base.
Promote with Meaning
A positive example of a Marine Corps video that compels the target audience to participate in the campaign in...
Understand the Why: Aligning the Message to Your...
Learn from the Army the value of applying a communication strategy to your visual product.
Repurposing Gems from the Archives
Watch a positive example of how some creative thinking and musical overlay helped this USMC tweet go viral.
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